Marketplace Management
B2B Manufacturer Triples Qualified Enquiries On IndiaMART
Shreeji Industrial
Full-service catalogue and lead management on IndiaMART and TradeIndia turned scattered enquiries into a structured B2B pipeline.
3.2x qualified B2B enquiries
Shreeji Industrial sells industrial fasteners and had listings on IndiaMART and TradeIndia that had not been touched in two years. Enquiries were low quality and rarely followed up within 24 hours.
We rebuilt the full catalogue with specification-rich product titles, technical datasheets and clear MOQ and lead-time information, then optimised listing rank through keyword mapping and consistent response performance.
A simple lead workflow was added so every enquiry was tagged, quoted and followed up within one business day, with monthly reporting on enquiry-to-quote and quote-to-order rates.
Qualified enquiries grew 3.2x within six months and the average order value increased 46% as the catalogue pushed buyers toward higher-spec ranges.
Services Used
- Marketplace Management
- SEO
- Content
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